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“Just because we can do it all doesn’t mean we should.” – Megan Tobler

We’re living in a time where high-achieving women are ditching hustle culture and rewriting the rules—on their own terms. And today’s guest on the Empowered and Unapologetic podcast is proof that doing it differently doesn’t mean doing it wrong.

Megan Tobler, founder of Self Start Her, is a powerhouse for moms and women who are building their own businesses—without sacrificing themselves or their sanity in the process. In our conversation, she shares why women are leaving corporate life in droves, how to build a business that fits your life (not the other way around), and what it really looks like to juggle marriage, motherhood, and entrepreneurship without burning out.

Why Women Are Walking Away from Corporate

When Megan was laid off right after announcing her pregnancy—despite being a top-performing salesperson—it lit a fire. “Corporate wasn’t built for moms,” she said. “It forces you to choose: be a career woman or be present for your family.”

Spoiler: Megan chose both. But she made it work by redefining what “success” looks like and building a business model around her actual life, not some unrealistic ideal.

“You have to ask yourself—am I building a business that fits into my life, or am I forcing my life to fit into my business?” – Megan Tobler

From Panic Mode to Purpose

After 40 interviews in two weeks, Megan realized she didn’t want to go back to that world. Instead, she doubled down on her podcast, Self Start Her, and turned her vision into a community. She built her business in off-hours—naptimes, late nights, and the unpredictable pockets of motherhood. And she learned fast what so many women discover the hard way: burnout is real, and it happens fast when we try to prove we can do everything.

Her advice? Prioritize presence over perfection. And stop waiting to feel “ready.”

“The biggest misconception women have is thinking they need everything perfect before they start. Start before you’re ready. Perfectionism and imposter syndrome are dream killers.” – Megan Tobler

Mindset Shifts That Actually Work

Let’s talk real-life mindset shifts. Megan shared how letting go of her corporate title and embracing a new identity as a mom and business owner wasn’t just empowering—it was necessary.

The top 3 mindset changes she swears by?

1. Releasing perfectionism – Mistakes will happen. Own them. Move on. The people who matter will stick with you.
2. Asking for help – You don’t need to do it alone. Hire support, delegate, and stop micromanaging (even if your husband doesn’t load the dishwasher “correctly”).
3. Honoring your energy – Megan works fewer hours than she did in corporate—but gets way more done. Why? Because she’s intentional. “Busy work is out the door,” she says.

Marriage & Motherhood in the Mix

Spoiler: juggling marriage, motherhood, and a mission-driven business isn’t cute Instagram magic—it’s work. Megan was candid about the tension it can create. Her husband works long hours, so she found herself pouring every ounce of leftover energy into her business. Until one day he said, “Hey… don’t forget about me.”

That was a wake-up call.

Now, they trade off parenting shifts on weekends, share their work goals, and prioritize one-on-one time—even if it’s messy and imperfect. That little shift? It changed everything.

I could relate so deeply to that. My husband once told me he was tired of “competing with my career.” And ouch—he was right. It took some serious conversations and a few tough love wake-up calls to realize we were operating like business partners, not life partners. And that’s not why we signed up for this life together.

The Power of Showing Up Messy

One of my favorite moments in our conversation? When Megan described her evolution from corporate identity to something even better: a connector. She realized she didn’t need to teach strategy—she needed to bridge the gap between women and the resources they need to thrive.

She owns that identity now, and it’s made all the difference. “Once I showed up authentically, everything blossomed.”

“I’m not everyone’s cup of tea—and that’s okay. The right people will connect with the real me.” – Megan Tobler

Megan’s 3 Non-Negotiables for Scaling Without Burnout

1. Family first. Always. If it’s a choice between showing up to a Zoom or showing up for her son? Her son wins.
2. Focused time blocks. Two hours of intentional work beats eight hours of busy work.
3. Ditch perfection. Launch the thing. Mess it up. Fix it. Learn and move forward.

Ladies, if you’ve been waiting for the right time, this is your sign: start now. You already have what it takes. You don’t need another certification, a perfect business plan, or someone to give you permission. As Megan put it, you should’ve started yesterday.

If this episode fired you up, send it to a friend who needs to hear it. And remember—just because you’re doing it differently doesn’t mean you’re doing it wrong. It means you’re doing it your way.

Ready to connect with Megan?
👉 Follow her on Instagram @selfstart.her
👉 Join the Self Start Her community

Useful links:

• Join our FaceBook Page – Empowered and Unapologetic
• Follow me on Instagram
• Check out the new website! https://veronicacisneros.org/
• Outside The Norm Counseling – 951 395 3288 call to schedule an appointment today!
• 5 Things that are Killing your Marriage Free Guide available at www.veronicacisneros.org

Meet Rochelle Moffitt

Megan Tobler is the founder of Self StartHER, a vibrant community and podcast designed for women who are building businesses while balancing life at home. As someone who transformed her own journey into a thriving space for connection and growth, Megan has firsthand experience navigating the challenges of entrepreneurship and life. She’s passionate about empowering women to pursue their ambitions unapologetically, sharing relatable advice, actionable strategies, and real-life stories. Through Self StartHER, Megan has cultivated a space where women can find the tools, inspiration, and confidence to thrive in both business and life.

Digital Coordinates:

• Website: www.selfstarther.com
• Instagram: https://www.instagram.com/selfstart.her/
• LinkedIn: https://www.linkedin.com/in/megantobler/
• Podcast: https://podcasts.apple.com/us/podcast/self-starther/id1644239141

Meet Veronica Cisneros

As a leading authority in women’s empowerment and a fierce advocate for building strong networks, Veronica is your go-to guru for turning fears into victories, struggles into strengths, and doubts into boundless opportunities.
Licensed Marriage and Family Therapist for 10 plus years; empowering high-achieving women in business to conquer both professional heights and personal fulfillment. She doesn’t do bandaids!
Veronica has a unique approach to overcoming obstacles and smashing through the glass ceilings that loom over ambitious women. With her arsenal of practical tools, actionable strategies, and unwavering support, Veronica doesn’t just help women succeed in their careers – she helps them thrive in every facet of their lives.

But Veronica’s expertise isn’t just theoretical – it’s personal. With over 24 years of marriage, three daughters, and a soaring career, Veronica embodies the resilience and determination needed to navigate life’s challenges. As a Licensed Marriage and Family Therapist, Group Private Practice Owner, of Outside The Norm Counseling, Marriage Coach, and the voice behind the Empowered and Unapologetic podcast, Veronica effortlessly guides women to challenge themselves beyond their comfort zones.

Veronica is more than an expert – she’s a partner in transformation, turning mundane relationships into true connections. With her relatable charm and infectious humor, Veronica illuminates the path for women who refuse to settle for anything less than success in both business and relationships. Through practical tips, heartfelt anecdotes, and her trademark wit, Veronica empowers every woman to cultivate unbreakable bonds without sacrificing their ambitions.

Whether you listen to the podcast, join the free Facebook community, or do the Workshop,  you’re in the right place. Let’s do this together!

Thanks for listening!

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